Marketing Manager (Product & Special Projects) - Staff Solutions
Sandton, Johannesburg 2 months ago Permanent Salary - Market Related
Marketing Manager (Product & Special Projects)
Staff Solutions
Sandton, Johannesburg
Date Created : 2 months ago
Job Type : Permanent
Salary : Market Related
- Management of selected product-related communication with media and other stakeholders
- Development and distribution of selected product-related communication to media and other stakeholders i.e. media releases, media responses and product updates, product photography and videography direction, briefing documents for spokespersons – media interviews, development and delivery of product and brand presentations and development of product content i.e. fact sheets, hot sheets
- Responsible for product launches to media
- Includes development of PR strategies for the product and overall brand
- Logistics Planning and Media Launch Plans
- Managing PR and Internal Communication for Partnership and Sponsorship Projects
- Responsible for digital media and lifestyle media relations strategy
- Media clipping analysis
- Manage media clipping service scope of work and manage service provider
- Publicity Reports for EXCO- monthly
- Drafting of media releases / statements
- Explore opportunities to leverage Product PR across all communication/media channels
- On-going relationship building with key lifestyle and product media and partners
- Negotiating and finalising contract terms and outputs of agreements entered into with partners and suppliers
- Seek opportunities for innovative ways to leverage Product and overall Brand image
- Seek opportunities for mutually beneficial sponsors and partners to increase Product and Brand awareness
- People management
- Cross-functional and collaborative project management and task delegation
- End-to-end project management: Manage all activities from the various areas for assigned special projects including communications, advertising, sponsorships, social media, sales, technical, training etc.
- Responsible for timeline management of key project-specific milestones
- Development of effective plans to achieve objectives
- Liaison and Engagement between the various local and global stakeholders invested in the aforementioned sponsorship-based projects
- Effective budget planning and maintenance
- Explore opportunities to leverage special projects PR across all communication/media channels
- On-going relationship building with key media and partners
- Negotiating and finalising contract terms and outputs of agreements entered into with partners and suppliers
- Seek opportunities for innovative ways to leverage special projects' PR efforts as well as overall Brand image
- Cross-functional and collaborative project management and task delegation
- NQF Level 6 (Minimum 360 credits on level 8 framework) Qualification in Marketing, Public Relations/Communications or Journalism-related
- Relevant motor industry experience will be advantageous
- Experience in project management and Communication both verbal and written is essential
- 5-7 years of work experience in Public Relations/Communications is essential
- PC Literacy (MS Office package) & Microsoft Teams familiarity
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